- Why are these categories different from the ones in the Publisher?
- Why do I have access to this tool?
- I published my product on TurboSquid but did not assign any categories. Why are there some now?
- So what can I do with the tool?
- What kinds of categories can I assign?
- How many categories should I use?
- I gave my product categories, but they were changed. Why?
- I chose categories in the Publisher, but they don’t appear when I log into
- TurboSquid and go to my product?
- How do the categories work?
- I chose a category for my product, but it had a different name when I saved it. Why?
- I cannot find the category I want.
- Why are there fewer categories when I save than I chose?
Why are these categories different from the ones in the Publisher?
The publisher categories only contain about 300 categories, which are insufficient to cover the breadth and depth of our artists’ catalogs. Since 2013 we have been using an updated (and ever-growing) category set that we call Feature Graph. It contains over 22,000 unique categories. It is used to power cleaner search results and our own internal research.
Why do I have access to this tool?
Artists understand their products better than our algorithm ever will. As such, the categories you give should be far more accurate.
I published my product on TurboSquid but did not assign any categories. Why are there some now?
Over the last few years, Turbosquid has run an algorithm after publication to find the best match for your product. Additionally, TS staff review every category assignment to either correct or confirm these categories.
So what can I do with this tool?
It allows artists to create categories for their own products. Going forward, the algorithm will not run on your products until 24 hours after you publish it. This gives you time to set the categories yourself.
What kinds of categories can I assign?
We have 2 primary areas: Objects and Brands. Object covers what a product is generically — a house, a tiger, a smartphone. Brand covers the manufacturers and IP contained within a product — Apple iPhone 6s, West Elm furniture, Hyundai. You can also use the categories Real-Time, Collections, and Cartoon.
How many categories should I use?
There is no set limit to how many categories you use. All we ask is that they are accurate. The vast majority of TurboSquid products have a single category. You can look to your past products’ categories to get an idea of what you could use. For Brands, you should assign as many as are accurate.
I gave my product categories, but they were changed. Why?
As with all past products, TurboSquid adjusts all categories for accuracy. We will remove any that are not appropriate or are used as spam. It is unfair to other artists to leave spam categories. If you think TurboSquid erred in removing a category, please contact us at firstname.lastname@example.org
I chose categories in the Publisher, but they don’t appear when I log into TurboSquid and go to my product.
The old categories don’t interact with the new category system, so you have the opportunity to start fresh. Rest assured, customers will still see them on your product until you provide accurate ones.
How do the categories work?
As mentioned above, the newer categories are a greatly expanded version of the old category system. It is hierarchical in nature, which means each step of a breadcrumb means greater specificity. This way, a customer can navigate directly to a more accurate search result. Say, for example, you are publishing a model of an Orangutan. Your category should be “Nature → Animal → Mammals → Land Mammals → Primates → Ape → Orangutan”. This means that your model will appear in search results for “Nature,” “Animal,” “Mammals,” and so on.
Since we released Feature Graph, we have categorized over 500,000 TurboSquid products. This gives us incredible insights into our catalog and powers search suggestions, featured images for categories, related products on the product page, and so on. For another example of the new capabilities of the Feature Graph categories, see below.
I chose a category for my product, but it had a different name when I saved it. Why?
In addition to featuring greater depth and breadth than the traditional categories, the new Feature Graph categories can contain multiple synonyms for the same entry. Some examples would be “Elevator” vs “Lift,” or “Volkwagen” vs “VW.” For a category as simple as “Backpack,” we offer the following: “Backpack,” “Rucksack,” “Backpacks,” “Knapsack,” and “Bookbag.” In all instances, your product will be placed in the same category and if customers search for any of those synonyms, they will be directed to the same result set.
I cannot find the category I want.
This happens occasionally if either it is an entirely new product, say in the case of a new technology company, or we simply don’t feature it. If you try different synonyms for your category, but still cannot find anything, assign as closely as possible. Then you can email us at email@example.com to let us know what we have missed. We want to understand everything in our catalog, so please let us know where we have holes. For example, if you have created a model of medical equipment that you think deserves its own category, you should choose “medical equipment” from the tool and then message us. We will determine if the new category is warranted.
Why are there fewer categories when I save than what I have chosen?
We automatically remove any duplicate categories that you might have chosen. So in the previous example, if you had added “Ape” and “Orangutan,” “Ape” would be removed.